Around 347.3 billion emails are sent and received worldwide every day. Emails have become the most effective way of communicating and conducting business. On average, a person gets 100+ emails daily, which has a conversion rate of only 21.8%.
This highlights the importance of carrying out effective email campaigns for any business. One weapon that businesses must take into account when doing effective email campaigns is business emails.
They enhance professionalism, deliverability and overall effectiveness of communication. Keep reading to understand better why opting for business email services with website hosting is a must for any business.
What is Email Hosting for Business?
Email hosting is a service that lets businesses create and use custom email addresses that include their domain names. Such businesses’ emails are very different from the usually free ones like Gmail or Yahoo as they offer a professional and personal touch to communication.
You get better control over your emails, as you can create multiple addresses based on team roles or departments, as per your requirements.
Why You Shouldn’t Skip Opting for Business Email Hosting for Your Business
1. Highlights Credibility
A business email highlights a professional image in front of your customers. Using [email protected] instead of [email protected] creates trust and brings more credible communication.
The inclusion of a domain name highlights the source of communication, which helps customers and clients build trust in your brand.
2. Flexibility With Control
You get flexibility and control with business email. It allows you to create multiple email addresses highlighted for different departments and roles, for instance, [email protected], [email protected], or [email protected].
It also ensures clear communication, whether inter-department or with customers. With such a clear line of communication, the data shared by the customer remains confidential.
You also gain control by limiting who can access this data. For example, most email hosting plans offer encryption services, so data is only readable by the sender and receiver.
3. Helps With Brand Promotion
Unfortunately, business emails are often extremely underestimated, irrespective of their contribution to brand promotion. A business email often includes your website’s domain name, which can help increase brand awareness among clients and customers.
4. Backup
You can find many affordable and cheap business email plans that include backup services. Having a backup of your emails is extremely important as you share sensitive data using them. A good backup plan supports you in times of security breaches and keeps your confidential data safe.
5. Maintains Privacy And Security
This point is extremely important if you’re looking for email hosting for small businesses. Business email hosting is not easy to find as it has strong privacy and security policies and settings. Further, such emails don’t get spammed, which also increases the effectiveness and efficiency of your business communication and campaign.
Conclusion
Email hosting is a great way to power up your email campaigns and communications. It increases the credibility of your business while ensuring flexibility and control. It provides backup, helps with brand image and has stronger privacy and security policies.
Therefore, for better engagement, conversation rates, and security, get your business email hosting plan now!